Three Brothers Wineries and Estates resides in the Finger Lakes, on Seneca Lake. I have had the opportunity to design promotional pieces, shelf talkers, infographics, and stickers for the brand!
Three Brothers Wineries and Estates
An illustrative infographic that breaks down the different experiences available at Three Brothers Wineries and Estates in Upstate New York.
Three Brothers Wineries and Estates
Job listing for Three Brothers Wineries and Estates.
Three Brothers Wineries and Estates
Informational piece providing services and prices to hold your event at Three Brothers Wineries and Estates.
War Horse Was Here
War Horse Brewery resides within Three Brothers Wineries and Estates. This particular illustration was designed for the purpose of being a window cling / sticker / decal. War Horse is ready to make their mark.
War Horse Was Here
Knapp Winery resides in the Finger Lakes, on Cayuga Lake. I had the opportunity to design a brochure, advertising their newest wine club; the Knappster Wine Club. This illustrative brochure emphasis the "hipster" vibe that Knapp Winery was aiming for.
I have had the opportunity to design a variety of logos for local businesses around the Finger Lakes.
Major Crush is a national touring pop-rock band from upstate New York. The mission of the brand was to create a youth friendly image while maintaining a clean professional look.
Rachel Beverly is a local musician from the Finger Lakes.
Seneca Falls Canal Fest
2016 marks the rebirth of the traditional Seneca Falls Canal Fest. This logo captures the historical essence of Seneca Falls with a modern twist.
The goal behind the Cierious Pastries brand was to create an organic, inviting feel that didn't focus too much on one kind of pastry. We wanted to stay true to the variety that Cierious Pastries provides.
Beverly's Animal Shelter
Beverly's Animal Shelter is a no-kill animal shelter located in a small town in upstate New York. The re-brand of the shelter was done to drive home the genuine local, organic, and playful feel of the business.
Major Crush Band
Major Crush is a national band from the Finger Lakes, NY. I have had the opportunity to design their logo, business cards, website, album artwork, shirt graphics and a variety of promotional posters.
The Major Crush logo was designed to maintain a fun, professional, and youth friendly brand.
Mobile App: Creative BlockAid
Creative BlockAid is a mobile app that helps creators break free from the dreaded creative block with the use of creative exercises. After extensive research as to why creative blocks occur, and how they can be broken, Creative BlockAid began to form.
The purpose of this app is to break creators out of their familiar routine, encourage them to approach problems differently, and be open to new techniques.
Creating An Account
Creating an account with Creative BlockAid is a series of three steps. Step one is to create your username and password while step two and three are more specific. Step two asks you to declare your creative profession, and step three is an eleven question quiz that will help generate creative exercises that are specific to you.
After taking the eleven question quiz, the user will be presented with a results page containing recommended exercises based on the answers they provided. Along with a users results, they will also be able to access different categories of exercises. If a user has favorited an exercise within a category, a heart will appear next to the title.
Starting An Exercise
When an exercise is chosen, the user will be directed to a description page where they will read an overview of the exercise. If the user decides to participate in the exercise they will begin the exercise. Each exercise is recommended to be no more than twenty minutes, and no less than five. By clicking the minus and plus icons, the user has the ability to customize the time spent on each exercise. While performing the activity the user has the option to favorite the exercise by clicking the heart icon.
At the end of the day, it's easy to forget about the small moments that were inspiring to you. By having a journal section, the user has the opportunity to leave themselves notes about their inspiring moments, which they can revisit at the end of the day or at a later date.
When a user clicks the heart icon during an exercise, the exercise will automatically be added to their favorites list. While the exercise is on the favorite list, Creative BlockAid will keep track of how many times the user has completed the exercise. If the user completes an exercise ten times, a message will pop up to remind the user to switch their routine up. Getting stuck in a routine is one of the number one causes of creative block.
In House Poster
An in house poster is made to be hung within design agencies, schools, and public places. The poster briefly explains the functions of the app and encourages users to visit the website to learn more, and to download the app from the app store.
Alarms and Navigation
A customizable alarm section will be available so that users can remind themselves to take a break from what they're doing and get their creative juices flowing with an exercise.
All pages are accessible through the fixed main menu in the upper left hand corner.
The Creative BlockAid website gives an overview of the app, it's benefits, as well as experiences from actual users.
*All photographs are used for only placement purposes.
Martian Subs is a whimsical and youth friendly sub shop that's unique for its packaging. The package is easily resealable so that leftovers can be saved without the hassle of wrapping the sub and fitting it back in a typical sub bag. The shape of the package serves as a bowl for a mess free and easy eating experience.
Hot and Cold
Martin Subs packaging has two color schemes. The blue packaging represents cold subs, while the red packaging represents hot subs.
*In collaboration with graphic designer Jay Fleckenstein
Martian Subs are easily resealable with a tab on the top of the package. This makes it easy for the user to quickly store their leftovers.
Mess Free Eating
The shape of the package serves as a bowl to catch any crumbs that may fall while eating the sub.
Fantasia Packaging Design
Fantasia is a high end company that specializes in champagne and chocolate. The packaging design for this product gives users an exciting and unique experience from the moment they remove the outside sleeve and open the box. Upon entering the box, the consumer is greeted with two sections of individually wrapped chocolates nestled within a velvet fabric. The two sections then glide open to reveal the champagne bottle nestled underneath.
*In collaboration with graphic designer Wentian Chen
Sharkmate Foundation (branding)
The SharkMate Foundation is a non-profit organization that spreads awareness to the public that sharks are in danger due to human interference. The SharkMate Foundation is a professional yet friendly brand that shines a new light on sharks, and encourages people to throw away any misconceptions that sharks have acquired through the media.
The logo created for the SharkMate Foundation was carefully constructed to feel professional, friendly, and non-threatening.
Below is a full size sample of the main page of the SharkMate Foundation website. The page is separated into three main educational topics. Each section contains a brief overview of the topic and an option to "read more." If a user decides to choose this option, all content within a topic will become available through a drop down section.
Fixed Navigation Bar
As the user scrolls through each portion of the website, there will always be a fixed navigation bar to ensure that the user can easily find their way through the site.
Read More Option
Below is an example of the drop down sections of each educational topic in its entirety.
The SharkMate App
The SharkMate App is used to encourage people to actively make a difference and spread awareness. Once a profile is created, users can use the built-in barcode scanner to scan items at the store. The app will give an overview of the product and inform the user if it's safe from shark ingredients. If the product is safe, the user can add the item to their "safe list" in order to keep track for future shopping trips. Along with this function, the app also allows users to view news articles regarding sharks, view up-coming SharkMate Foundation events, encourage others to donate through Facebook, receive exclusive deals on merchandise, and track tagged sharks around the world.
The SharkMate Foundation brochure gives a quick overview of the information available on the website and provides readers with surprising statistics. The brochure will be handed out during events to encourage people to seek further knowledge on the website and take action.
*All photos in this project have been obtained from online resources and are for position only.
A fun collection of digital illustrations done on my free time or for promotional purposes.
Digital Illustration to show my love for my favorite brand, Vans!
Taking my addiction for pizza into the art world.
Coffee and Pretzel
This particular illustration was part of a bigger project being released soon.
Digital illustration inspired by a fine art piece done in college.
Promotional piece for a local band.
E-Nable is a non-profit organization that creates 3D model hands for children with deformities. This 3D model can be easily assembled by parents and children in order to create an educational and motivational experience. These infographics have been created in order to break down the parts of a particular model called the "Cyborg Beast" and to outline the safety precautions of using the product.